6/12/2023 0 Comments Claire miller tik tok“I like to bring all those eyes to Syracuse because we got a pretty banging music scene here,” Romano said. He aims to use his large following to bring attention to new artists. Besides local artists, he has worked with high-profile stars such as Ellie Goulding, Ed Sheeran and major music labels like Universal, Warner and Sony. Romano has highlighted some Syracuse artists, such as Sarah Gross, NONEWFRIENDS. Being put into groups, such as the media group for Romano, helps them to work together and give feedback to their peers. The class allows students to focus on their business ventures for the entirety of the spring semester. Torres-Lopez graduated from SU in 2020, but Romano keeps it going and is using it for his Bandier capstone assignment to make it a business. Rather than doing music news, they decided to “show it rather than say it” in regards to the music and highlight artists through music videos and live performances, which kickstarted the large following that the account has today. Later on, they decided to rework the account and change their approach. “When we started out, we were uploading twice a day, and really building an audience from the ground up,” Romano said. They created a music news channel on TikTok that they ran for a year and accumulated 50 followers. The pair met through the group and both felt like they had too much free time, especially with the COVID-19 pandemic. ![]() ![]() In Romano’s sophomore year, he was a member of the a cappella group OttoTunes with his friend Andy Torres-Lopez. “We (University Union) really trusted him as a tastemaker on this campus … so it was the perfect opportunity for him and us.” “His TikTok account is so in tune with the current musical landscape,” Matsui said. Laurel Matsui, a friend of Romano’s and co-director of the University Union Concerts Board, said that Romano is an amazing researcher with a unique skill to understand music culture and keep track of current releases. The account is a music outlet for Romano to get out of his comfort zone and share his recommendations and engage with the music world. He has a big media diet of pop culture news and new music, so staying in the know doesn’t feel like homework, he said. With graphics from music videos and live performances, the videos are dynamic and visually appealing, he said. The account consists of recommendation videos highlighting a specific artist and recommending those with a similar sound. “I’ll read comments (on the account) and I’ll get one from someone who says that I showed them their favorite song, and that’s really cool to me,” Romano said. Through his TikTok, DJing experience and working with friends, Romano is prepared to turn his account into a business and enter the music industry. As a self-proclaimed media expert, he spends his time DJing at SU venues like Babylon and Oz, and running the TikTok account, now using it for his Bandier capstone project. Romano, a senior in the Bandier program at Syracuse University, runs a TikTok account with 92,700 followers called “For Your Rotation” where he highlights new musicians and recommends music to followers. “I want to show people good music, that’s as simple as I can put it.” “I feel like I’ve always just been into pop culture ever since like Disney Channel and Camp Rock and all those movies,” Romano said. He said he felt like Hannah Montana, living the double life of the Disney star. While sitting in lecture, sometimes he has to leave early to shoot videos, some of which reach over 900,000 people. ![]() Tommy Romano bounces between emailing professors and emailing stars like Ed Sheeran and Ellie Goulding. Get the latest Syracuse news delivered right to your inbox.
0 Comments
Leave a Reply. |